The Pokémon GO 10th Anniversary GO Pass is a free progression track featuring Golden Lure Modules, event encounters, bonus Candy and a yellow anniversary shirt.
Players automatically receive the pass when the Ultra Unlock: 10th Anniversary Edition event begins on July 21.
A paid Deluxe version is also available with additional rewards, upgraded bonuses and faster progression.
The Pokémon GO 10th Anniversary GO Pass lasts for less than one week, making it much shorter than the regular monthly GO Pass.
Here is everything included in the free and paid tracks.
Pokémon GO 10th Anniversary GO Pass Dates
The Pokémon GO 10th Anniversary GO Pass is available during the Ultra Unlock event.
| Pass Detail | Date and Time |
|---|---|
| Pass begins | July 21 at 10:00 a.m. local time |
| GO Point earning ends | July 27 at 8:00 p.m. local time |
| Unlimited GO Point period begins | July 25 at 12:00 a.m. |
| Unlimited GO Point period ends | July 27 at 7:59 p.m. |
| Reward claim deadline | July 29 at 7:59 p.m. |
Players receive the free pass automatically.
There is no need to claim it from the in-game shop.
Any unlocked rewards left unclaimed after July 29 will disappear.
Pokémon GO 10th Anniversary GO Pass Rewards
The free Pokémon GO 10th Anniversary GO Pass contains several confirmed rewards.
| Free GO Pass Reward |
|---|
| Yellow 10th Anniversary Tee |
| Golden Lure Module |
| Event-themed Pokémon encounters |
| Additional items and rewards |
The exact encounter list may be revealed through the pass after it begins.
Players earn GO Points by completing Pass Tasks.
Collecting enough GO Points increases the pass rank and unlocks additional rewards.

GO Pass Deluxe Price
The paid version of the Pokémon GO 10th Anniversary GO Pass is available in two options.
| Paid Upgrade | Price |
|---|---|
| GO Pass Deluxe | US$4.99 or local equivalent |
| GO Pass Deluxe plus 6 Ranks | US$6.99 or local equivalent |
The Deluxe plus 6 Ranks option provides enough immediate GO Points to reach Rank 7.
Prices may vary by country and regional pricing tier.
Players can upgrade after making progress and still claim Deluxe rewards from previously completed ranks.
Free Versus Deluxe Rewards
The free and paid tracks share the same general progression system.
| Feature | Free GO Pass | GO Pass Deluxe |
|---|---|---|
| Event Pokémon encounters | Yes | Additional encounters |
| Golden Lure Module | Yes | Additional Golden Lure reward |
| Yellow anniversary shirt | Yes | Yes |
| Catch Candy bonus | 2× at Rank 10 | 3× at Rank 10 |
| Candy XL bonus | Increased chance at Rank 20 | Yes |
| Paid purchase required | No | Yes |
| Faster progression | No | Yes |
Deluxe players can collect rewards from both tracks.
Buying the paid version does not remove any free rewards.
Pokémon GO 10th Anniversary GO Pass Milestone Bonuses
The Pokémon GO 10th Anniversary GO Pass provides bonuses after reaching specific ranks.
| Rank | Free Pass Bonus |
|---|---|
| Rank 10 | 2× Candy for catching Pokémon |
| Rank 20 | Increased chance of receiving Candy XL |
The paid Deluxe track strengthens the Rank 10 bonus.
| Rank | Deluxe Bonus |
|---|---|
| Rank 10 | 3× Candy for catching Pokémon |
| Rank 20 | Increased Candy XL chance |
These bonuses remain active once unlocked for the remainder of the pass period.
Reaching Rank 10 early gives players more time to benefit from the catch Candy bonus.
How to Earn GO Points
Players rank up the Pokémon GO 10th Anniversary GO Pass by completing Pass Tasks.
Tasks may involve:
- Catching Pokémon
- Spinning PokéStops
- Completing raids
- Making specific throws
- Walking
- Using Berries
- Completing research
- Participating in event activities
A daily limit may normally restrict how many GO Points can be earned.
That limit is removed from July 25 at 12:00 a.m. until July 27 at 7:59 p.m. local time.
This unlimited period allows players who are behind to complete the entire pass during the final weekend.
Have You Collected Them All?
Keep track of all Costume Pikachu with our free collection tracker. Your progress is saved automatically, just bookmark the page so you can come back whenever a new event arrives.
How to Get a Golden Lure Module
A Golden Lure Module is included in the free Pokémon GO 10th Anniversary GO Pass.
Deluxe players can earn an additional Golden Lure Module.
Golden Lure Modules can be placed on PokéStops and may produce Gimmighoul Coins when the PokéStop is spun.
They also create golden PokéStops and provide additional item rewards.
Because Golden Lure Modules are normally difficult to obtain, they are likely to be among the most valuable pass rewards.
Is the GO Pass Deluxe Worth Buying?
The Deluxe upgrade is most useful for players who want:
- An additional Golden Lure Module
- More event Pokémon encounters
- 3× catch Candy instead of 2×
- Faster pass progression
- Web Store purchase bonuses
- Every available anniversary reward
More casual players may be satisfied with the free track.
The free Pokémon GO 10th Anniversary GO Pass already provides a Golden Lure Module, anniversary shirt and milestone bonuses.
The Deluxe option becomes more appealing for players planning to catch hundreds of starter Pokémon during the event.
GO Pass Deluxe Web Store Bonuses
Buying through the Pokémon GO Web Store provides additional items.
| Web Store Purchase | Bonus Items |
|---|---|
| Deluxe or Deluxe plus 6 Ranks | 10 Ultra Balls, 5 Max Revives, 1 Premium Battle Pass and 5 Max Potions |
| Deluxe plus 6 Ranks Ultra Box | 20 Ultra Balls, 10 Max Revives, 10 Max Potions, 2 Premium Battle Passes, 1 Incubator and 1 Super Incubator |
The Web Store version activates when the pass begins.
Players should compare the in-game and Web Store options before purchasing.
The Ultra Box provides more bonus items but may be sold at a different regional price.
Can You Upgrade Later?
Players can upgrade the Pokémon GO 10th Anniversary GO Pass at any point while the paid option remains available.
Previously unlocked Deluxe rewards can still be claimed after upgrading.
For example, a player who reaches Rank 15 on the free pass can purchase Deluxe and immediately claim the paid rewards from the earlier ranks.
This makes it possible to wait and see how much progress you make before spending money.
However, every reward must still be claimed before the July 29 deadline.
Best Way to Complete the GO Pass Quickly
To finish the pass efficiently:
- Check all available Pass Tasks each day.
- Complete simple catch and spin tasks first.
- Reach Rank 10 as early as possible.
- Save longer tasks for the unlimited GO Point weekend.
- Use Incense and Lure Modules for catch tasks.
- Combine pass tasks with Ultra Unlock Field Research.
- Complete remaining ranks from July 25 to July 27.
- Claim every reward before July 29.
The unlimited GO Point period removes the usual daily restriction.
Players who are busy during the week should be able to catch up during the final weekend.
Pokémon GO 10th Anniversary GO Pass FAQ
| Question | Answer |
|---|---|
| Is the GO Pass free? | Yes |
| When does it begin? | July 21 at 10:00 a.m. |
| When does GO Point earning end? | July 27 at 8:00 p.m. |
| When do rewards expire? | July 29 at 7:59 p.m. |
| How much is Deluxe? | US$4.99 or local equivalent |
| How much is Deluxe plus 6 Ranks? | US$6.99 or local equivalent |
| Is a Golden Lure included? | Yes |
| Can free players earn the anniversary shirt? | Yes |
| Can you upgrade later? | Yes |
| Is there an unlimited GO Point period? | Yes, July 25 to July 27 |
The Pokémon GO 10th Anniversary GO Pass offers worthwhile free rewards even for players who do not purchase Deluxe.
Reach Rank 10 early for the Candy bonus, use the unlimited GO Point weekend to finish any remaining ranks and claim everything before the July 29 expiration time.

